[Proposal] Expanding Utility Use Cases for WCT Token: Merch Store, Identity Features, and Community Engagement

Ideas
1

As WalletConnect continues to grow as a key infrastructure layer in Web3, it is essential to ensure that the WCT token has meaningful utility beyond governance. Below are several unique use cases that could enhance the long-term value of WCT and deepen user engagement:

:shopping_bags: 1. WCT-Powered Merch Store

Create an official WCT Merch Store featuring high-quality items like mugs, t-shirts, hoodies, tote bags, and phone cases with WalletConnect/WCT branding. Holders could:

  • Use $WCT as a payment method (with a discount for paying in WCT)
  • Receive limited-edition drops or early access based on token holdings

This will boost brand visibility and incentivize token use in real-world scenarios.

:fuel_pump: 2. Paying for Gas-Equivalent Fees with WCT

If future WalletConnect infrastructure involves a small connection or usage fee, users should be able to pay using WCT directly. This encourages regular on-chain usage of the token and keeps the value loop within the ecosystem.

:technologist: 3. Premium Digital Identity & Profile Features

Allow $WCT holders to unlock advanced digital identity features, such as:

  • Creating a verified WCT profile visible across dApps
  • Earning on-chain identity badges based on their wallet behavior, WCT holding duration, or contribution to the ecosystem
  • Exclusive NFTs or skins that showcase their WCT status in integrated Web3 platforms

:ticket: 4. VIP Access to IRL Events

Enable tier-based perks for WCT holders:

  • VIP passes to WalletConnect events, hackathons, or meetups
  • Early registration for limited-capacity IRL workshops or community events
  • Reserved seating or WCT-only networking lounges

This reinforces real-world exclusivity and encourages long-term holding.

:globe_showing_europe_africa: 5. Global Ambassador & Content Creator Program

Launch a community ambassador program, where individuals can:

  • Earn WCT by hosting local meetups, creating educational content (videos, blogs, tutorials), or running workshops about WalletConnect
  • Apply to become official WalletConnect representatives in their region
  • Receive exclusive WCT swag, badges, or microgrants for community building

This fosters a global grassroots movement around WalletConnect.

These use cases aim to make WCT useful, rewarding, and culture-building, rather than just speculative. Looking forward to hearing thoughts and feedback from the community!

15 Likes
2

Honestly I really like these ideas! We should scope each one of them to understand how feasible it is to test them with some partners

8 Likes
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Oustanding ideas! I hope we see this functionality soon. WCT is a great product and $WCT needs to reflect that exponentially.

6 Likes
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trying to do merch and badges feels off for the inherently decentralised nature of crypto, would rather see wct used for real on-chain stuff that actually needs a token, not just slapped on community perks.

3 Likes
5

"These are some really exciting ideas for expanding WCT’s utility beyond governance!

I especially like:

  • Merch store with WCT payments – it’s a simple but effective way to bridge digital and real-world usage, and discounts for paying in WCT feel like a natural incentive.

  • Gas-equivalent fees in WCT – this would be a huge step toward making WCT a core part of WalletConnect’s infrastructure loop. It gives the token constant relevance in day-to-day activity.

  • Premium identity & badges – love the idea of showcasing WCT holder status across dApps. That adds social signaling and reputation, which are powerful motivators in Web3.

The ambassador/content creator program also feels like a strong community growth driver. Rewarding grassroots efforts with WCT could scale awareness much faster and empower local ecosystems.

My only thought is that prioritization will matter: maybe start with one “real-world” utility (like the merch store) and one “on-chain” utility (like gas-equivalent fees) so adoption feels immediate, while identity and ambassador programs can grow over time.

Overall, these ideas make WCT feel useful, rewarding, and cultural—which is exactly what’s needed to strengthen long-term value."

3 Likes
6

Great :+1:,this expand on the name wallet “connect“, building up the connection from the grassroot